The only "free line" thing they really do in Vegas is booze while you're gambling. And we all know that's not free. Well, the Bellagio fountains are free to watch...but that only lasts two and a half minutes. Most sales techniques and processes are after thoughts. They are reactionary. Not a hotel or casino is built on the Las Vegas strip without careful planning. They consider ever nuance of attracting and keeping prospects. I went to Vegas recently, for Christmas. Yeah, I thought it was a little bizarre too. I'm used to roasting chestnuts by an open fire and assembling our annual family puzzle. But not this year. The Mandalay Aquarium...filled with sharks and other aquatic wonders, $15 per person. As always, I watched the sales in live action. And sales are as aggressive in Vegas as I've ever seen. Let's take a look at some of the amazing things they do to extract LOTS of money from you and me. This year we party! Carolina and I went during the week (note to self-ALWAYS go during the week) and stayed at the beautiful Mandalay Bay. Surprisingly affordable yet very upscale. Try the Burger Bar for a delicious custom burger! Think how you can create such enormous value that your prospect doesn't have to feel guilty about buying. How can eliminate the regret of a purchase? How do you create a lasting purchase experience? Your client should benefit from their purchase long after it was made. There is literally no buyer's remorse in Vegas. I wouldn't pay those prices for drinks or appetizers anywhere else. But in Vegas, "Whatever honey, we're in Vegas!" How can you engineer environments where your prospect is compelled to continue doing business with you? How do you create uncontested market space? For some incredible teaching on this concept, read Blue Ocean Strategy. The entire Las Vegas area is one massive, undulating entity. It may seem like multiple hotels and resorts. But truly they have created a massive ecosystem,Cheap T.J. Ward Jersey, intertwined and designed to keep you contained. In Vegas, the only option...is Vegas. We went out to Red Rock Canyon our last day there. It's a beautiful natural formation outside of town. Entrance fee $5. Couldn't really tell where the money went. Pretty much just rocks, dirt and grass. Give you a dazzling experience (There is hardly a thing to do in Vegas without spending money. They have engineered environments that are reliant on your monetary participation. Unless you sit around the hotel all day, you've got to keep spending-a lot! And they continually push the limits of this. I'm not condoning this. I think there are some degrading and dangerous things about this attitude. But there's a lesson to learn. If you want success like Vegas, consider these lessons. Think ahead. Plan. Engineer. Create. Your business will thank you. They trap you And to top it off, they treat everyone like a VIP. Playing on that ever so delicate sense of self-importance. As we walked down the strip on a chilly Christmas Eve, I was again amazed at the scale of these hotels. They have replicated the Eifel Tower, The Great Pyramids, the New York Skyline, the Roman civilization,Cheap Kenny Britt Jersey! And it seems so effortless! Everywhere you go your senses are engaged. Your eyes and ears are overwhelmed by lights and dinging. Fresh scents are pumped into the casinos constantly to mask the dank smell of broken dreams. Every seat, floor, bed, and pool feels extravagant. All these wonders are packed into a few dense miles. You can see all the wonders of the world without leaving the city! Most people live in average, cookie cutter environments. They walk on the Vegas Strip and are transformed into a world traveler,Cheap Austin Collie Jersey! What I still wonder...how on earth did they create a place where morals don't matter. And it's completely acceptable! "What happens in Vegas, stays in Vegas." Probably one of the more common phrases in the WORLD. Vegas gives you permission to be anyone you want, do anything you want, and (supposedly) not answer for any of it! Destroying buyer's remorse No one does it better. Except maybe Disneyland. The scale, the luxury, the energy of the Las Vegas strip is a life-changing experience. This isolation is a good (and bad) thing in a sales environment. The benefit is people keep spending with you. When their only option is to give you money, they usually will. On the bad side, it can be a turn off to many prospects. Continuous spending is exhausting. As much as people like to buy, nearly everyone hits a limit. Vegas is struggling because it costs so much to go. What can you do to engineer an unmatched buying experience? Most of your competitors are just average companies, doing average things. Can you create an environment that tantalizes your prospect? Engages all their senses? The more senses you engage, the easier your sale. No doubt everything that happens in Vegas is intentional and carefully planned. Vegas town's fathers (or maybe I should say "godfathers"), know exactly what they are doing. Some of the most brilliant marketers and salesmen have crafted the city. The author introduces： 24H JERSEYS is a privately owned sports goods company with a history of nearly 4 years.We have the professional factory behind us manufacturing all sports jerseys.Click here Read More