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    Understanding the Difference Between B2B and B2C Sales Leads

    Wednesday, July 4, 2012, 5:42 PM [General]

    All else being equal, B2B leads tend to be more expensive than their B2C counterparts. The reason for this is that business leads can be more costly to acquire for the lead company and also more valuable to the company seeking the lead. In general, businesses have more money to spend than individuals so the contact information from an interested business usually will sell for more money than the contact information of an individual. If you are buying leads, make sure you understand the difference between B2b and B2C records. The more specific you can be when placing your order, the less wasted leads you will end up purchasing. In addition,Cheap Evander Hood Jersey, think about what information is critical for your prospecting methods. Do you really need their address if you plan on calling everyone on the phone? Or if you are doing a direct mail campaign, can you live without their phone number and email address? Asking yourself these questions and knowing the difference between B2B and B2C leads can ending up saving you a lot of money! The terms B2B and B2C can be confusing to some people looking for sales leads. Let's define these terms and explore the differences between them and what that may mean for your business. In other words, if you have a business which sells a product or service to other businesses, you need B2B leads. An example of a company in need of B2B leads would be a business broker. Business brokers earn commissions by listing and selling businesses, much like a real estate agent sells property. Business brokers target only businesses in their marketing campaigns and therefore they would be buyers of B2B sales leads.B2B leads can be purchased through lead brokers, list brokers,Cheap Brodie Croyle Jersey, telemarketing companies, internet marketers and so on. They can also be generated yourself through the implementation of a solid marketing campaign combined with a properly constructed capture page. B2B stands for "business to business" while B2C stands for "business to consumer". On the other hand,Cheap Indianapolis Colts Jerseys, B2C leads are used by businesses which sell products or services to people as opposed to businesses. An example of a business in need of B2C leads would be a life insurance agent. The agent wants the names and phone numbers of individuals who have expressed an interest in Life Insurance. Business leads are of no use to the life insurance agent. The author introduces: 24H JERSEYS is a privately owned sports goods company with a history of nearly 4 years.We have the professional factory behind us manufacturing all sports jerseys.Click here Read More
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