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Business Guarantees - 3 Effective Samples!
Monday, July 9, 2012, 7:32 PM
[General]
3 ... "Make $300 in the first week or your money back!"
Why this works: Well,Cheap Chris Long Jersey, the added use of an earning target speaks volumes about the confidence of the company. Using metrics like this is powerful stuff, and will close many sales by itself.
Providing a guarantee is sure to boost sales,Cheap John Kuhn Jersey, as anybody in business will tell you. The extent to which you offer the guarantee will depend on the type of product or service you are offering. Let's look at three guarantees to see why they work:
1 ... "Music workshop - 100% money-back guarantee if not fully satisfied after the 2nd day!"
Why this works: It works for the customer because, in their mind, they won't have to suffer through a horrible course to claim their money back if it is sub-standard. It's great for business, too,Cheap Willis McGahee Jersey, as the investment is minimal - two days of coaching for the very few unsatisfied customers.
2 ... "Try the software FREE for 30 days!"
Why this works: The customer has a month to test-drive the program you're advertising. This is enough time to get into whatever rhythm they need to be in before deciding whether this meets their needs. From the advertiser's perspective, it is also good; as long as the program has been tested and delivers on everything promised, there will be a low return rate. It will be extra low as even some customers who are not satisfied will stay on if it's apparent that too much effort is needed to switch systems again.
In summation, we can see that guarantees are most effective when they incorporate numbers and targets.
Consider how your guarantee could be more memorable and convey more enthusiasm and value!
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