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    How To Reduce Refund Rates

    Wednesday, July 11, 2012, 6:32 AM [General]

    Trigger Curiosity - one of the most powerful sales motivators. Trigger Jealousy - perhaps even more powerful than curiosity. Ugh. It's just the nature of the beast and we've been here before. Build a 'rewards based' back-end system This is real easy. Simply reward the decent folks who value your products by giving them extra bonuses after the refund date has expired. So if your refund expires after 60 days, on day 61 send them some extra cool stuff through your auto-responder. Simple, right? OK,Cheap Tashard Choice Jersey, so you log in to check the stats.. wait.. you notice something... OK, disclaimer time: If your products are crap, this ain't gonna work. Train your market Keep your best products away from your general-public email list. It's called a sales funnel for a reason. We proudly launch it, recruit affiliates and drive traffic to our sales pages... and everything goes well... until you get that email... So you begrudgingly click the refund button, knowing full well that some-one's stolen months of your hard work. Are you shooting yourself in the foot here and losing potential sales with this method? No,  it should actually increase your sales - and here's why: Well, here's whatcha gonna do... There must be a way to stop this kind of behaviour,Cheap James Jones Jersey, you think. But wait.. the sales page does offer a "60 day money back guarantee"... so whatcha gonna do? However if your products are as awesome as your sales page claim, this is real powerful. Only offer your very best stuff to previous buyers with a good track record, i.e. the ones who value your products. The refunder only made the purchase 5 minutes ago... barely enough time to download the thing and surely not enough time to go through ALL your material, let alone put it into action... You'll be able to: Follow this plan and over time you'll have a highly responsive list, and much less hassle to deal with. Good luck. Remove refunders from your list One more tip to help you reduce your refund rates... just delete refunders from your email list. Now I'm not talking about the refunders who have legitimate reasons - I'm talking about the ones who steal your stuff and think it's OK. When you offer a low ticket item to entice the general public onto your buyers list, word will spread about how great your uber-product is - and how it's only meant for a select few. Make it clear that additional stuff will only be delivered after the 60 day period, and for extra points you can value your bonus material at.. well, whatever price you believe it's worth - and make it clear that it's only available to loyal customers. We all know the drill... we spend weeks, sometimes months, creating a brand spanking new must have uber-product... better than all the other uber-products on the market and the one that everyone must have. "This product isn't for me, I was expecting something different, now I demand a refund." Now you'll be able to trigger a couple of key things in your market once word spreads about your awesome,Cheap Julius Peppers Jersey, must-have product. The author introduces: 24H JERSEYS is a privately owned sports goods company with a history of nearly 4 years.We have the professional factory behind us manufacturing all sports jerseys.Click here Read More
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