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Sales Book - How to Use Reframing to Boost Sales Performance
Tuesday, June 12, 2012, 3:56 AM
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Reframing is not difficult to use,Cheap Larry Fitzgerald Jersey, provided that you can come up with creative tactics. It is best not to use ready scripts,cheap Super Bowl Jerseys, but to come up with the reframe on the spot.
Now you know how to use a powerful method form the NLP and covert hypnosis sales book. The more you learn the better salesperson you will become. Expanding your knowledge can only bring you more profit.
Let's say that the prospect is looking for a larger car than his previous one. The salesperson can readily ask, "In understand what you are looking for. May I ask why having a big car is so important to you?"
One of the best ways to do this is to give the person a choice between two options at the end of the selling process. You can ask him whether he wants the product in black or white. You can ask whether he wants to pay by cash or using a credit card.
You can use this one of the sales book techniques in a more direct way. Let's say that the prospect is unhappy about the color of the product.
Now I will show you how to use one of the most effective NLP and covert hypnosis sales book methods. It is called reframing. You can use it in any part of the sales process in questioning, overcoming objections and in closing.
By agreeing with the prospect, you are automatically setting his thinking patter on another subject, the other features, in this case.
You can use a hypnotic line, such as, "It is not about the color of the product. The important thing is that the product is how this color affects its functionality. The unit is easier to clean and to maintain. Furthermore,Cheap Warren Moon Jersey, it is elegant and can match your elegant interior perfectly."
If you follow the rules of the NLP and covert hypnosis sales book, you will certainly be able to reframe any objection.
During the questioning stage of the process, you are trying to identify the prospect's needs. You can readily use reframing to get to the bottom of the person's desires and beliefs. This will help you influence him more effectively in later stages of the selling process.
Reframing is exactly what it says it is. Your task is to set the belief or the thinking pattern of the prospect in the context, in which you desire.
If the prospect answers that now he has two kids to take to school every morning, you can readily use this in your sales presentation to influence him.
The best way to indentify the prospect's true desires and needs is to simply ask, "Why?" Of course, you may not want to do it in such a straightforward manner. There are much more subtle ways to do this.
You have certainly thrown your technical sales book in the trash. If you have not done so, it is high time you did. Sales practice shows that the traditional technical methods cannot be applied to every prospect customer with the same success.
The logical question is where to look for effective methods for selling. I suggest taking a look at the NLP and covert hypnosis sales book. You will find a lot of effective selling techniques that can be individually modified for influencing any prospect in line with his/her personality,Cheap Ted Hendricks Jersey, emotions and needs.
In some cases,Cheap Stanford Routt Jersey, even one word can change the prospect's beliefs. If you start referring to the price as an investment, you can readily convince the prospect that the bigger investment means greater returns. This will automatically counter his objection about the high price.
Alternatively, you can use the NLP and covert hypnosis sales book agreement technique. Using the example with the color,Cheap Derrick Burgess Jersey, you can say, "I agree the color is not perfect, but the other features (you can mention them) of the product are perfect. They will give you such and such benefits."
You can readily use this NLP and covert hypnosis sales book method for closing sales. The trick is to reframe the decision the prospect has to make. You have to assume that he has already decided to buy, so you have to ask him another question to focus his mind on.
In general, you can ask any question that supposes the person has already decided to buy.
Sales - Different Ways to Close the Sale
Tuesday, June 12, 2012, 3:56 AM
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2. Handle objections in exchange for the deal. My favorite phrase in this technique is something that I use even before the sales presentation. "If I can show you how you can get (insert value here),Deion Sanders cowboys Jersey, will you get the product/service today?". This is a great way to get the objections out and handle them. In return for the presentation,Albert Haynesworth titans Jersey, you've got a commitment to buy if you can satisfy their needs.
5. Show them the cost of not making a decision. Often customers are there to solve a problem. Point out how they'll have to deal with their problem even longer and experience more pain the longer they leave it. Really let them know that it'll be uncomfortable to continue the way they've been going up until now.
3. Reduce the price to a daily investment. Often a big ticket item is a big decision to a customer. But if you can break it down to a daily figure it's much smaller. Liken it to a cup of coffee that the customer is already buying. Most people can give up a cup of coffee each day in return for all the value they'll receive in the deal. Get the calculator out and show them how much they'll save.
Here are some more ways to close the sale:
1. Ask your manager - This technique involves a bit of "good cop, bad cop" to make it work. Make out that you're looking after the customer, and you're on their side. See if you can get a better deal,2012 Super Bowl Jerseys, or you can get the deal approved by your manager. This is a great way to build trust with the client and show them that you're working to get the sale. But you've obviously got an agreement with the manager on how much you can do,Cheap Jairus Byrd Jersey, and he'll most likely just ask you about your weekend while you're pretending. But the customer doesn't need to know that,Cheap Derrick Ward Jersey!
4. Use a bit of emotional manipulation. There are many ways to push someone's buttons. My favorite is to imply that the product or service is only for intelligent people who know how to save money and get the best results. This is a great way to highlight the key ways buying it from you will save them money and get them quality results,Cheap C.J. Spiller Jersey, but it also highlights the fact that when they buy from you they'll be making a smart decision.
Elevate Your Message How to Land Big Accounts With Your 30
Tuesday, June 12, 2012, 3:56 AM
[General]
Once you deliver your Elevator Pitch, you need to follow-up with some kind of call to action. My favorite call to action was given to me from life coach,Cheap Raiders Jerseys, Shayla Roberts, who ends each 30 second commercial with this simple statement, "I am happy to tell you more about that, but I am much more interested in learning about you. Would it be possible to meet this week for coffee or lunch?"
Writing your 30 to 60 second commercial, often referred to as an "Elevator Pitch" is essential for any sales professional who wants to make a powerful first impression. One of the best books I've found on this subject is "How to Get Your Point Across in 30 Seconds or Less" by Milo O. Frank.
What can you possibly say in 30 seconds or less that will grab a potential client's attention and make them want to learn more? Even better,Cheap Mike Bell Jersey, if you were in an elevator with your absolute dream prospect, how would you explain the benefit of what you offer and make a sale from the time it takes you to get from the bottom to the top of a thirty floor building?
"As an author,Cheap Kyle Orton Jersey, trainer and business coach, my life has always been about helping people prosper and succeed in business and life. One thing I've observed is that many professional advisers face a lack of understanding about how to acquire a steady stream of new and better clients which leads to less business profit and results in a lot of unnecessary stress in their lives.
Now it's your turn. In four to five sentences briefly describe:
After more than twenty years in the industry I offer a unique six-step system that helps financial professionals and attorneys position as "trusted advisers" while teaching them everything they need to know about marketing to ideal clients with professional websites, articles,Cheap Tony Scheffler Jersey, free-reports and making powerful strategic alliances. My proven six-step process helps professional advisers live their perfect life calendar by empowering them to turn ideal clients and other professionals into marketing advocates. Like one of my favorite clients says,Cheap Shonn Greene Jersey, "Thanks to you, I am making more money and I have a lot less stress in my life."
What you do and for how long
Who you do it for
What the benefit to the potential client is
What sets you apart from your competitors
What a top client says about you
So let's say you meet an ideal prospect on the golf course or at a charitable fund raiser. Eventually they ask you, what do you do for a living? Hopefully, you have learned a little about them so you can adapt your story to them. For example,Cheap Javon Walker Jersey, when I meet attorneys or financial advisers I use the following.
Notice how the "Elevator Pitch" in the example contains a marketing message that can be easily broken down into a few simple elements. The "pitch" ends with a brief testimonial and a simple call to action as explained in the last paragraph.
Where to Find Prospects - Try Your Chamber of Commerce
Tuesday, June 12, 2012, 3:55 AM
[General]
Prospecting Tip 4: Breakfast, Lunch or Dinner Events. As with networking events, a lot of Chambers have events. I know the local Chamber in Calgary have numerous events with speakers where you end up sitting at a table with others from the Chamber. Once again,Cheap Robert Meachem Jersey, a great place to meet people who could be of benefit.
So when it comes to identifying prospects, there are several different ways to leverage your local Chamber of Commerce. First off,Cheap Reggie Wayne Jersey, you should investigate getting a membership so that you have access to the benefits that the chamber can provide.
Prospecting Tip 3: Committees. Chambers often have committees that need volunteers. By volunteering, you will meet like-minded people who you can form great relationships with. Do not overlook this opportunity to meet influential people.
In sales, identifying prospects and filling the sales pipeline is a constant process that you should be doing daily. If you fall behind in doing this important aspect of sales,Cheap Nick Barnett Jersey, you can be in a position where you do not have enough sales coming in and will be doing a lot of catch up.
Prospecting Tip 2: Networking events. Most Chambers have networking events that allow you to mix with other members to get to know them and what they do. In regards to events like this, do not go and try to hard sell someone the first time you meet them. Instead ask them what they do and see how you might be able to help them out. This is a refreshing approach for most people and you will be looked at more favorably than someone who is simply looking for a sale.
Here is a golden rule on the chamber, remember that it is not about take,Cheap Charger Jerseys, it's a give and get mentality. The more you give, the more you get. There are also other ways to leverage your local Chamber of Commerce too,Cheap Jared Allen Jersey, all you have to do is look into it.
One great place to network and find potential prospects is your local Chamber of Commerce. A Chamber of Commerce is a place where likeminded business people promote business interests.
Prospecting Tip 1: Chamber of Commerce directory. Typically Chamber of Commerce have a membership directory that you can access. This will list local business and potentially other information such as industry, size of company,Cheap Josh Morgan Jersey, contact(s) and others. This is a great place to identify companies that might be ideal for your product or service.
Step 7 of 10 Steps to Become the Greatest Salesperson in the
Tuesday, June 12, 2012, 3:55 AM
[General]
And remember: it's not just your own circumstances that are improved by laughter. Laughter, like any emotion, is contagious to those around you, including your customers. Remember the famous Ella Wheeler poem that starts, "Laugh, and the world laughs with you; weep, and you weep alone. For the sad old earth must borrow it's mirth,Cheap Jack Ham Jersey, but has trouble enough of its own." Your positive mental attitude will rub off on your customers; they won't be able to help it! And happy customers are far more likely to buy than gloomy ones.
It's been said that tragedy plus time equals comedy, so why not shortcut the system? If you can see that you're probably going to look back on a bad situation and laugh, why wait? Why not "laugh at the world" now? Mandino teaches four magical words that make this easy to do: this too shall pass. If you can always remember that, no matter what's happening for you right now it will eventually pass, you can survive almost anything.
Once again, we find that it's all a matter of our perception of our situation and our chosen reaction to it. We can choose to be in a depressing slump or we can do something about it: laugh,Cheap Fran Tarkenton Jersey! Have you ever been in a situation where things were so bad,Cheap Tim Brown Jersey, so depressing, that you didn't know if you could endure any more, then caught a case of the giggles? How did it make you feel? At first it's a little disturbing and you question whether you've lost your mind, then you start to feel a little better. The giggle turns into a hearty belly laugh and, before you know it,Cheap Desmond Bishop Jersey, you're wondering what you were so worried about!
Let's face it: we humans are a funny bunch. We're the only ones on the planet with the ability to laugh at ourselves. Why waste this great gift and mope around in perpetual gloominess? Instead,Cheap Andre Tippett Jersey, choose to laugh at the world and bring a little joy along with you wherever you go.
"I will be happy. I will be successful. I will be the greatest salesman the world has ever known."
"I will laugh at the world." - from The Scroll Marked VII, The Greatest Salesman In the World by Og Mandino
What if you don't feel like laughing, though? Mandino provides a source of constant inspiration for laughter: "And most of all, I will laugh at myself for man is most comical when he takes himself too seriously. Never will I fall into this trap of the mind. For though I be nature's greatest miracle, am I not still a mere grain tossed about by the winds of time? Do I truly know whence I came or whither I am bound? Will my concern for this day not seem foolish ten years hence? Why should I permit the petty happenings of today to disturb me? What can take place before this sun sets which will not seem insignificant in the river of centuries?"
Is there any ailment in the world that a good laugh won't cure? I don't think so. I mean, the jury's still out on whether Norman Cousins actually healed himself by watching Marx Brothers movies, but I'll tell you one thing for certain: he sure felt better,LaDainian Tomlinson charger Jersey!
And that's all that really matters, isn't it? I know that when things are going great and I'm happy, I can be sick as a dog and it doesn't phase me. I to recover a lot faster from any illnesses, if I get them at all. On the other hand, whenever I'm feeling down or depressed, the slightest cold can put me down for days.
Sales Strategies - When Do I Use a Story
Tuesday, June 12, 2012, 3:55 AM
[General]
Telling stories is a wonderful way of getting,Reggie White eagles Jersey, and keeping your prospects attention while you deliver other messages regarding your product or service. They're great for building rapport, and discovering what messages motivate your client/customer, and what other subjects to avoid.
It's your turn to find out how easy it is to weave a story that paints a picture in your clients mind.
After you finish making an important point about your product or services and its benefits, follow up with a powerful story about someone who has received its benefits.
"Every memorable act in the history of the world is a triumph of enthusiasm. Nothing great was ever achieved without it because it gives any challenge or any occupation,Cheap Felix Jones Jersey, no matter how frightening or difficult, a new meaning. Without enthusiasm you are doomed to a life of mediocrity but with it you can accomplish miracles." -- Og Mandino
Now take the next step and paint a compelling word picture that will cause your potential client to want to see themselves enjoying the benefits of what you have to offer.
Powerful stories can be used in every step of the sales process. But their real power is in overcoming objections. When people listen to your story,Cheap James Laurinaitis Jersey, they will be asking themselves,Cheap Ricky Williams Jersey, "will this work for me?" Answer that question before it's asked out loud with a power story.
Remember,Cheap Karl Mecklenburg Jersey, people buy benefits and they buy what's in it for them. Gather your power stories,Pittsburgh Steelers Jerseys, re-arrange your selling materials as needed and ignite the fire that compels people to buy your product or services.
How To Find The Best Car Warranty Leads To Help Grow Your Bu
Monday, June 11, 2012, 2:49 AM
[General]
You want to search for a company that can offer you car warranty leads without setup fees,Cheap Chiefs Jerseys, long-term commitments and a fair return policy if the lead does not meet the standard requirements. Make sure to see samples of the forms or leads before making a purchase. Always inquire on how the leads were generated and the present closing ratios. Car warranty leads will provide you with a large return on your investment and help grow your business.
Car warranty leads can help you market your business to real people seeking to purchase a warranty for their vehicle. These high quality leads can help increase the revenue of your business along with cutting costs on marketing that is not effective. You can chose from fresh telemarketing leads that were generated by a professional marketing company,Cheap Franco Harris Jersey, internet leads or send out an effective mailer that will have consumers calling you to learn more about your warranty program. The various filters available to choose from include phone numbers,Cheap Tracy Porter Jersey, email contact information, consumer's car information, mileage and more. Car warranty leads are available through marketing companies that have access to certain car databases. Some of this data includes dealerships or state motor vehicle and consumer records. Most of this information is updated on a monthly or quarterly basis,Cheap Mike Quick Jersey, so you will be getting up to date reports.
Many people cannot afford large car repair bills,Cheap Eric Dickerson Jersey, so finding a warranty that will help them to save money is ideal. A person often times does not have money saved up for unexpected car repairs; therefore, a warranty can be very useful in helping the owner save money. Consumers go online to search for extended warranties,Cheap Karl Mecklenburg Jersey, and then the leads can be sent to your company to close the sale. Real time leads covert much better since they are fresh and have often times not been sold a bunch of times. You want to purchase car warranty leads from a credible company that can provide you closing ratios along with feedback from previous clients that have purchased their leads. Contacting the car owner in a timely manner is crucial since they are usually looking for something right away.
Find Your Unique Buying Advantage and Watch Your Profits Gro
Monday, June 11, 2012, 2:49 AM
[General]
Your UBA becomes the single most important factor that drives your business, your customers, your staff and most importantly, yourself!
Let's face it, if you make a great promise to the market place,Cheap Jay Culter Jersey, you have to back it up and so does your staff. Your UBA becomes the rudder. Once you and your staff know and understand your UBA, decision making, tactics and strategies become a piece of cake. Simply, if it does not fit the UBA, you do not do it.
Clear positioning is critical for any product or service,Cheap Chuck Howley Jerseys, whether new or existing. Without clear positioning it is hard to find or establish a Unique Buying Advantage (UBA).
The advertising will also need to project your business personality. Is it serious,Cheap Darrelle Revis Jersey, fun, or maybe classy? Positioning will help in your decision making. Armed with an advertising strategy, you are now ready to develop a creative idea - one that will dramatize that single-minded benefit or Unique Buying Advantage (UBA).
When working on your positioning strategy the first thing to consider is,Willie Parker redskins Jersey, "where do you come in first?" Then consider what key benefits you offer over your competitors. If you do not already know what your customers think about your business, do some quick research to find out.
What is the ONE WORD or phrase that comes to mind when customers think of your business? Is it service, price,Cheap Jordy Nelson Jersey, selection, convenience, quality, or something else? Do you really "own" that word or phrase in the customers mind? Does it reflect the position you want?
If you do nothing else, please make time for this one marketing strategy. Your life will change for the better if you do.
Positioning will guide you to make sensible decisions about when and where to advertise, and what message to communicate. It will help you with targeting and also help you identify what benefits you are selling.
So, if you want to motivate customers to do business with you instead of your competitors then the answer is to clarify your positioning and find a UBA - one that you and you alone own.
Use your positioning to give your advertising purpose, to give it a message,cheap Super Bowl Jerseys, and to give it the appropriate tone. Then and only then, are you on your way to developing a good advertising strategy. Do that well and you will save money - and make money.
Positioning is the marketing tool that helps prospects and customers identify what is unique about your product or service and your company. This enables you to turn your positioning into creative advertising.
If you cannot think of that ONE WORD or phrase, then maybe you are trying to be all things to all people. Narrow the focus. You cannot stand for something if you chase after everything.
Determining Commission Plans Based On Your Key Numbers
Monday, June 11, 2012, 2:48 AM
[General]
Your ability, as a Champion Lead Agent, to set complete and compelling performance standards will create the opportunity for your team to reach the Champion Team level. Without these concrete performance standards, your team will always fall short of the mark for Champion Team status.
The truth is unless your average commissions check exceeds $10,000,Cheap Chris Long Jersey, it is challenging to generate any more than a small, short-term net profit. You will usually be in the range of $500 to $1,500 per transaction after the associated costs are covered in terms of your time and cost per transaction.
The secret to an effective commission plan for Buyer's Agents is your ability to calculate the split arrangement from your seven key numbers. You must determine what amount of the net profit you are willing to share after all costs are paid for. The costs must also factor in your time invested to manage, coach,Cheap Jamie Silva Jersey, and train to improve performance. And the costs must reflect the amount of time you will personally have to invest in each transaction to guarantee it's closing for the team and your Buyer's Agent.
You must know the performance standards that you want to achieve in net profit for the company before you enter into a transaction with a prospect. It could determine whether you service that prospect or refer them to another Agent in your office or someone on your Buyer's Agent team.
For example,throwback Dennis Byrd Jersey, if your average commissions check through a Buyer's Agent was $6,Cheap Derrick Ward Jersey,000 gross, and you are on an 80/20 split with your Broker, the revenue you receive would be $4,Cheap DeSean Jackson Jersey,800. Then your average cost per transaction is $1,500 to cover your car, cell phone, Administrative Assistants, advertising, marketing, etc. You are now down to $3,300 before you factor your time in as a cost. You make $250 an hour, and you factor in three hours of training, education, and coaching for each transaction your Buyer's Agent does. You now have a final net profit of only $2,550 left to split with the Buyer's Agent. How do you split that up? If you are too low,Cheap Josh Beekman Jersey, you can't attract skillful Buyer's Agents to work for you. If you aren't going to make something, why bother?
Why Am I Not Generating Any Sales
Monday, June 11, 2012, 2:48 AM
[General]
For a new online business it can be puzzling when you aren't generating any sales. You may feel that you have done everything right and so you were quite excited to finally put it out there. Yet the sales are either non existent or they are barely trickling in.,Cheap Carolina Panthers Jerseys
Take the time to re-evaluate every step of the process you have done. You may be able to get an outside opinion on it as well. Sometimes a fresh pair of eyes looking over the same materials you have dozens of times can open up information you have overlooked.
First,Cheap Santonio Holmes Jersey, dont' let this discourage you, and just don't give up. You definitely need to continue working at it. You don't want to let all of your investment and hard work go to waste. Yet it can be hard to continue believing in yourself when you aren't getting the results you want.
As you identify possible problem areas,Cheap Justin Smith Jersey, change one of them at a time. Then test it out to see what you end up with. For example it could be that your sales letter is not convincing enough or that it isn't detailed enough. Often times this is the problem.
Often times it's well worth it to hire someone that has a lot of experience writing sales copy. It may cost quite a bit up front but once the sales start rolling in you'll be glad you did.
You have to think of your sales letter as your twenty four seven salesman online. You can have the best product in the world but if your sales letter is poor,Chad Ochocinco bengals Jersey, you won't make the sales. The opposite is true as well. Your product may not be very good,Cheap New York Giants Jerseys, but your sales copy is great,Cheap Jonathan Vilma Jersey, in this case you may make lots of sales.
Are You Playing The Wait And See Game
Monday, June 11, 2012, 2:48 AM
[General]
I find it interesting as I evaluate many of the clients I have worked with over the years and their sales teams and sales processes - regardless of the product or service, value proposition, industry,Cheap Tim Hightower Jersey, reputation or market exposure, how many so-called professional salespeople - just wait and see - hoping that the sale will close.
Active selling is where you are in control of the process. Let me repeat I am not talking about manipulation. Who do you want to be in control of a challenging health issue you face - a Doctor you trust or yourself as the patient? If you haven't been to medical school I would suggest you turn the process over to the Doctor. If you don't trust the Doctor get a second opinion. The same is true of selling. The salesperson knows more about the product or service (or should) than the prospect. All the salesperson needs to do is determine how important the prospect's problems,Cheap Greg Jennings Jersey, needs or wants are to them and why. If you have both - product knowledge and prospect information - you should stay in charge of the process - active selling.
Active selling requires an effective and engaging probing approach that doesn't intimidate the prospect, but does create some discomfort, uneasiness or a sense of urgency or uncertainty that will come with their inaction or poor choices. It requires a customer-focused message and the ability to disarm sales resistance early rather than respond to it later. Obviously it requires a closing approach or strategy that may not come from the sales books or sales gurus available today, but from a mix of your experience, skills and knowledge of the prospect's concerns, fears or buying history. And finally without a clear and repeatable follow-up process most of the previous steps will be wasted over the long term.
Selling isn't about manipulation,Cheap Aaron Hernandez Jersey, but controlling the sales process. It isn't about wait and see - it's about creative sales approaches and strategies to continually move the process forward. It isn't about wasting valuable selling time on poor prospects, but having an effective prospecting system that allows you to spend time and resources on people who are good prospects now or will be in the future. It's not about trying to turn poor prospects into customers with pricing strategies, giving away the store or losing your integrity because of your desperation or ego.
If I hear one more time, "I'll just have to wait and see how this potential sale goes", from someone who says they are a professional salesperson, regardless of the industry they are in, I think I will just have to scream out loud - YOU JUST DON'T GET IT.
Passive selling is when the prospect says; I need to talk to so and so, I need to think it over, I need to check with another supplier - etc. and you give up, stop selling and yes, just wait and see.
Without an effective sales process which includes; prospecting identification and qualification strategies,Cheap Nick Collins Jersey, presentation approaches,Cheap Rod Woodson Jersey, closing and overcoming resistance techniques and an effective follow-up process, you will likely end up playing the wait and see game.
So,Cheap Chester Taylor Jersey, why don't most salespeople today have a system that they can rely on to avoid the wait and see game? Is it stupidity? Fear of rejection or coming across as pushy or manipulative? Arrogance? Naïveté? Or just laziness? Or possibly a unique combination of them all?
I believe in keeping things simple, it makes it easier for me. There are generally two types of selling - active and passive. What's the difference?
The Dirtiest Word in Business
Monday, June 11, 2012, 2:48 AM
[General]
Listening. Asking questions to learn about needs and be better informed. Educating customers and clients about options. Searching for the right answers to client questions. Sincere smiles and thank you's. Honesty and integrity. Practicing.
Instead recognize that sales is a conversation.聽 At the end of that conversation you are asking the other participant(s) to do something.聽 Successful conversations have the traits of what makes a successful salesperson as listed above.
"Everyone lives by selling something." - Robert Louis Stevenson
Your fear... easily laid to rest.
Before you begin your embracement of the dirtiest word in business you need to know what sales is not.聽 Sales is not...
Could it be the polyester suit cheesy smile say anything promise everything close close close personality that most people have about salespeople?聽 Or is it that people who don't want to be known as a salesperson are afraid of being told "no"?聽 Is it beneath them to ask for business?
Why is it dirty?聽 Without sales there can be no revenue, and without revenue there can be no cash to pay salaries and the bills.聽 Sales are the most important component of business and it is typically the connection a business has with its customers.聽 Yet... many people don't want to be known as a salesperson.
Don't be like that!
So will you do me a favor and give some of the solutions here a try?
Okay, Not That Easy
Well,Cheap Arthur Moats Jersey, actually it really is.聽 Most things in life are simple.聽 We allow them to become complicated through our fear, procrastination, and ease to distraction.聽 By doing so we don't see how simple it is.
How To Overcome Your Sales Fear
You are going to be different than most people.聽 Whether you work for a large corporation or you are in business for yourself, you are going to embrace sales,Cheap Eli Manning Jersey!聽 You are going to excel at it!
This month the Finding Answers Blog is going to help your remove the barriers, distractions,Buffalo Bills Jerseys, and fears to help you in sales.
Whatever the reason is without sales a business does not exist.
So unless you have a fear of conversing with another person, then there should really be no reason to fear talking to another person about your product/services.聽 With that "no" is a natural part of any conversation.
Being pushy. Wearing polyester plaid suits. Cheesy smiles. Lying about what your product/services can do. Being the perfect "pitchman." Always knowing everything. Always talking.
The fear I am talking about is being told "no."聽 To avoid that most people adopt a different personality that is not them.聽 I call it the "Salesperson Secret Identity".聽 Why is it a secret,Cheap Paul Posluszny Jersey, because even their loved ones wouldn't recognize them.聽 They come of as stiff, unbending, not listening and when the pressure hits... pushy.聽 This all comes from the fear of getting shot down.
"We succeed in enterprises which demand the positive qualities we possess,Cheap Sidney Rice Jersey, but we excel in those which can also make use of our defects." - Alexis de Tocqueville
You have conversations everyday in your life.聽 You are asking others to do things for you and in return they are asking you to do things for them.聽 It is as natural as breathing.
I am betting that you identify with the traits and characteristics of sales just mentioned.聽 If you do, then you are ready to be an ultimate salesperson.聽 The next step is for you need to get rid of your fear.
Let's talk about the dirtiest word in business.聽 You know the word.聽 It is the most important word that means the lifeblood to any business.聽 The word is... sales.
If you think that those traits are part of sales,Cheap Tim Hightower Jersey, then you have been sadly misinformed or abused by an annoying salesperson.聽 Now that you know what sales is not, let's talk about what sales is...
Scout With a Plan to Increase Sales
Monday, June 11, 2012, 2:48 AM
[General]
You can use a map or what I prefer call My Action Plan as the scout for your future personal, professional or organizational success. This MAP has these key areas:
Purpose Statement Values Statement Vision Statement Mission Statement for the next year Key Performance Indicators Written goals in these 6 growth areas: Time Management Productivity Revenue Personal Life Balance Continuous Learning Self Leadership (sales skills)
Salespersons also have the opportunity to be their own scouts. Unfortunately, as the authors of It's Not the Big that Eat the Small,Cheap Trent Edwards Jersey, But the Fast that It's the Slow, executives spend less than 15 minutes a day focused on scouting the future. The tasks of yesterday and today interfere with the ability to listen or hear the future.
Would Of,Okaland Raiders Jerseys, Could Of, Should Of, Think, Maybe, Try, Might, Yeah but, Hope
Additionally, you will need to make an appointment with yourself to allow you time to scout for future obstacles. By investing a minimum of 60 minutes each week that is less than 10 minutes a day,Cheap Larry Fitzgerald Jersey, you can embrace this role of scout. Then you can begin to take control of your sales future instead of allowing the Weasel Forces of Life take control. These forces are somewhat hidden, but if you hear the any of the following words:
So how those who are in the position of selling truly embrace this role of scout as they think about their future? Maybe the answer lies in the word map. Before the invention of GPS,Cheap Lofa Tatupu Jersey, having a map was standard operating procedure for anyone traveling by a car or even walking in a large zoo or amusement park.
You now are aware and have a better opportunity to become a victor instead of becoming a victim to these forces. Only you know if becoming your own scout would have meaning for you. And that is another power choice each and everyone of us make every day when we awaken to either embrace the opportunities within each day or reject them.
A scout is someone who listens or hears ahead of the main force. From yesterday to today, a scout listens for obstacles whether they are animals,Cheap Isaac Redman Jersey, vegetables or minerals. By taking this action of scouting ahead of mapping the potential obstacles,Cheap Rey Maualuga Jersey, the main body was able to "work smarter not harder" when it came to handling future events.
Can't Miss Ways to Sell More Than Your Competition
Monday, June 11, 2012, 2:48 AM
[General]
If you do 10% more then everyone else who you're in competition with,Cheap James Starks Jersey, you'll get 100% more of the success.
If you are in selling or business then you have competition who is also trying to get the same customers you are,Cheap Thurman Thomas Jersey! The reality is, you can out sell them, make more money than them and be the dominating one in your marketplace. I want to show you exactly how to make that happen.
Secret #1:
Don't be intimidated by people who look and act better then you and who are bigger then you... This is a mistake everyone makes when they sell against competition!
Why is this?
It is simple. Most companies and sales people only do enough to get by! 99% of people and businesses think good enough is success. Not only that,Cheap Warren Moon Jersey, most people and businesses just ride on the success they did have and try and coast to more success.
That is why you have an unfair advantage in selling! If you work at mastering the fundamentals and mastering your skills,Cheap Y.A. Tittle Jersey, you will in time become the best you can be and your income & sales will be proof of that.
So don't get discouraged and think you can't make your goals... You can! Just keep at it and you'll get their and it will probably come faster then you expected!
You are what you say you are. If you don't have the resources that others have,Cheap Paul Posluszny Jersey, that is okay,Cheap Leigh Bodden Jersey, work at mastering the assets you do have. The best thing you can do is working on your offer & closing techniques.
Secret #2:
Creating a Strong Market Presence
Monday, June 11, 2012, 2:47 AM
[General]
You can also do contests, trials, and other events to promote your product and invite news people to the event. For instance, do you have a new bike product? You can organize a bike event, even for a favorite charity if you'd like, and have people try out your product.
In most sales channels, your packaging is your salesperson. Unless you provide in-store demonstrations, no one is going to push your product in a retail setting. That is why you need to create attention-grabbing packaging that effectively sells your product. Most purchase decisions are made in a few seconds, so if your package doesn't quickly communicate your product's benefits,Cheap Jerome Bettis Jersey, your sales will not go well.
Packaging
1. Point of purchase displays - these are special displays near your product in a store, almost like advertising. They come in different forms but are often cardboard and are on the floor next to your product.
4. Endorsements - A celebrity can sometimes help brand the product by associating your product with someone customers trust or admire.
Then you take that success to sell your next sales outlet,Cheap Osi Umenyiora Jersey, and so on. When you get to the point where you no longer can service all the sales outlets, you need to bring on sales people or partner with sales reps to expand your sales. You can build your success also in catalogs,Deion Sanders cowboys Jersey, fairs and shows and many other sales channels.
Some ways to create branding are:
Tactics that Help Brand Your Product
Building a Story of Success
Publicity
Nothing sells like success,Cheap Russell Okung Jersey, but how do you portray your product as successful? The secret to building a story of success is by carefully planning your launch so your sales are always growing and it never seems that your product has stalled.
3. Slogans - slogans are almost a second name for some products and helps reinforce the brand.
When you start selling your product, choose a sales outlet that you know you can succeed with and that you can dedicate a lot of energy to. For instance, you could sell locally and do lots of in-store demonstrations or giveaways to ensure your product will succeed. Once you have established that your product is selling, move on to your next sales outlet. Do not wait too long though-otherwise it will seem like your product stalled in just one outlet.
Branding your product means creating a name, logo, slogan or anything else that creates a strong association with your product or company. This is used to create trust and loyalty which contributes to repeat sales and word-of-mouth advertising.
As your success in one sales channel (i.e. catalogs, retail stores,Cheap Paul Hornung Jersey, etc.) is established, you also can expand into other sales channels using your previous success to convince other sales channels to accept your product.
Publicity is a great way to get a lot of attention. One of the great things is that publicity can be free. If you can interest news sources in your product,Chad Pennington dolphin Jersey, you, or in the story behind you and the product, there is a good chance they will do a story about you and your product.
2. Clever product name - the name of your product should grab attention and be easy to remember. Sometimes having an edgy or funny name will get people to talk about your product, but having an edgy or funny name is not appropriate for all types of products.
The goal is to always portray your product (with sales evidence to back it up) as a hot, up-and-coming product that people don't want to miss out on.
How can your marketing efforts make a big splash rather than just seem a drop in the bucket? The following items are ways that help you build sales and generate interest in your product.
Success also interests news media, bloggers, and radio shows, so you should also use your success to try to get interviewed or have your product reviewed. Then use this PR as further proof that you have a hot, up-and-coming product by putting your media exposure on your website and showing it when you are trying to expanding into new sales outlets or channels.
How to Sell a Service - Discover 4 No-Brainer Steps to Sell
Monday, June 11, 2012, 2:47 AM
[General]
4. Solicit feedback. One of the best ways to make your services more attractive to your potential buyers is to constantly improve them. Make it a habit to solicit feedback from your customers to get an idea about the things that you need to improve on to better serve your future clients.
1. Build customer confidence. If you have been in the selling business for quite sometime,Cheap Michael Oher Jersey, you'll surely know that it takes a lot to earn the trust of your potential buyers. Put yourself in the shoes of your customers and determine the elements that can convince them to trust a particular buyer. I am sure you would want to work with somebody who has great reputation and those that are highly recommended by other buyers.
2. Advertise. Even if you are just selling shoe-shine services, you will still need to advertise to generate clients. Plan a powerful marketing campaign based on the preference of your potential clients and based on your advertising budget. You don't need to spend a fortune just to give your services the kind of exposure they deserve. As long as you know how to connect with your potential clients,Cheap Gaines Adams Jersey, it really doesn't matter if you spend just a couple of dollars for your advertising cost.
Contrary to popular beliefs,Cheap Toby Gerhart Jersey, selling is the world's oldest profession and not prostitution. There are basically two types of offerings that are being sold. These are tangible and intangible products. Tangible products are those that you can actually see or touch just like mobile phones,Willie Parker redskins Jersey, appliances,Cheap Barry Sanders Jersey, furniture, boats,Cheap Brian Westbrook Jersey, etc. Intangible products on the other hand, are those that you cannot see or touch just like cleaning services or insurance. In this article, I wish to share with you the best steps that you can take in order to sell services (intangible products).
3. Offer great customer service. I was at a local mall last week as I was trying to buy a new pair of shoes. As I enter one store, the staff gave a warm welcome and made me feel very comfortable. One of them assisted me in choosing my shoes and was very accommodating to all my questions. He showed patience and interest in helping me out. This is the main reason why I decided to buy from that particular store. You can use their strategy in selling your services. You need to treat each of your potential clients right as this can affect their buying decisions.
Details Make It Perfect
Sunday, June 10, 2012, 4:32 PM
[General]
The window cleaner applied the soap to the bottom window with a flat mop head and then skillfully used the swiping half circle motion used by professionals to clean the bottom pane in a matter of seconds. I marveled as he went through the bottom windows in a few minutes, and with the sun peaking through the trees, the rays hit on the glass, and made them sparkle. He quickly went to work on the top row,Cheap Eric Berry Jersey, using the same techniques only using an extension handle on the mop and squeegee.
Wiping off the transom bar between the windows would have taken the window washer an extra 2 minutes and made the job perfect. In every walk of life, ultimately the key to a perfect job is in attention to detail, to do the small things correctly every time to achieve the desire results. Those results should be the goal of every professional sales person.
How many times in sales work do we fail to complete the detail work? Attention to detail makes the job perfect. There are many details that can and are overlooked in the sales process. Detailed planning or call preparation, such as, where are we going, who we are seeing, what we are presenting are sometimes ignored. Sending a follow-up thank you email,Cheap Kenny Phillips Jersey, whether the prospect was interested or not,Cheap Dolphins Jerseys, is a small detail but it projects your professionalism and keeps your name and company name in front of the prospect.
I was sitting in my car waiting for a small establishment to open this morning and while waiting I was treated to a show given by a professional window cleaner. The experienced gentlemen was working on a row of 5 transom windows with one top window five feet high and the bottom window 5 feet high. A transom window is a term in architecture,Cheap Warren Sapp Jersey, "given to a transverse beam or bar in a frame, or to the crosspiece separating a door or the like from a window or fanlight above it" according to 'The Efficient Windows Collaborative: Glossary.'
Successful people in every walk of life and profession understand the critical importance of detail. For example, medical professionals understand the slightest mistake or lack of attention to detail can result in a tragic outcome for a patient, even loss of life,Cheap B.J. Raji Jersey, and certain adverse liability. CSI (Crime Scene Investigators) know and look for even the smallest detail that may result in an arrest and prosecution of a criminal.
Problems arise in sales and challenges face us every day sometimes to our dismay. However, an honest examination will tell the reason behind the challenge is and it could have been prevented if attention to the details had been observed and completed. Time is a precious commodity and the old axiom, "Why is there never time to do it right, but always enough time to do it over,Cheap Pittsburgh Steelers Jerseys," certainly rings true today. Attention to detail is doing it right the first time
After the first top window was completed I could see soap on top of the bar separating the windows and soap dripping down the front of the bar. The windows shined but the soapy residue on the bar detracted from the overall beautiful finished look. The same scenario played out on the remaining windows and the same results stared me in the face. I was disappointed that the detail work was not competed and it detracted from the work that was done.
Sales Consultants - How to Start a Career As a Sales Consult
Sunday, June 10, 2012, 4:32 PM
[General]
4. Improve your skills and increase your knowledge. Don't ever get content with what you have and with what you know. If you want to dominate this field and if you want to be known as one of the best, you must strive to get better at what you are doing. You can do this by constantly improving your skills and by obtaining more information about the field of selling.
3. Work for a company or self-employed? You can apply to sales consulting companies or work as a freelancer. Both have pros and cons. For example; working for a company can guarantee you with paychecks on a regular basis. You may also get medical insurance and other benefits. Working as a freelancer on the other hand, will let you earn more money per project. You can also choose the project you want to work on and you'll have direct control over your working hours. Weigh all the pros and cons before you make that decision.
1. Assess your skills, strengths, and weaknesses. As a sales consultant, it is a must that you have in-depth knowledge on various selling processes that are being used by different businesses. You must also be very knowledgeable on all aspects of selling (prospecting, lead conversion, closing a sale, handling objections, promotion of repeat business,Cheap Derrick Ward Jersey, etc.). In addition, you need to have exceptional communication skills (both oral and written),Cheap Roger Staubach Jersey, persuasion,Cheap Lardarius Webb Jersey, selling,Cheap Larry Fitzgerald Jersey, and people skills. You must be able to project yourself in a professional manner without alienating your clients.
2. Learn from the experts. Don't take a leap unless you have a solid idea as to how this endeavor really works. You may apply for internship programs that will allow you to watch sales consultants in action. Notice how they do their job and take note all the techniques and elements that they are using when transacting with clients and when they are preparing their paper works. If possible, talk to these people for advice. They were once on your position so I am pretty sure that they'll be generous in giving you everything you'll ever need to get started in this field.
If you have proven track record in the field of selling and if you enjoy helping others, a career as a sales training consultant may be just perfect for you. Today,Cheap Keiland Williams Jersey, as sales consultants are very in-demand particularly in the United States, the salary for this profession range from $75,000 to $100,Cheap J.J. Watt Jersey,000 per year. If you'd like to be a sales consultant, here's what you need to do:
My Uncensored Opinion of NLP and Sales
Sunday, June 10, 2012, 4:31 PM
[General]
Anyway, here's the point:
It's simple and works like a charm every time.
But whether you use it or not,Cheap Kyle Wilson Jersey, you can never go wrong with this "oldie but goodie" sales principle that's worked for thousands of years:
I have no idea,Reggie White eagles Jersey, either way.
If NLP works for you, then by all means USE it.
All I know about NLP is the subject bores me to tears - despite trying to learn about it from people I consider to be excellent teachers. However,Cheap Philadelphia Eagles Jerseys, I WILL say this. While it may indeed be the second coming of John Caples or Frank Bettger,Cheap Santonio Holmes Jersey, I seriously doubt it'll do as much for you as just mastering the fundamentals.
He gave what I call his "dog cookie secret",Cheap Karlos Dansby Jersey, and it goes like this:
Is it really some near-magical persuasion technique that lets you all but control someone's mind?
Something I originally learned from top copywriting and marketing pro Doug D'Anna.
My answer?
Or is it just more over hyped nonsense?
Let's say you have a dog and you want him to come to you. You can try to coax the dog to come to you using all the latest "cutting edge" persuasion and manipulation tricks. Or... you can just hold up his favorite cookie.
Let me give you one of my favorite examples.
Lately,Kenny Stabler throwback Jersey, I've been asked a lot about the subject of sales and NLP.
"Discover what folks want and show them how to get it."
Which do you think will get the job done better?
Influencing Skills - Effective Listening For Insurance Sales
Sunday, June 10, 2012, 4:31 PM
[General]
There are clear-cut questions you have to know the answers to boost your understanding. Effective listening is not a natural skill or ability and you make it unessentially tough on yourself. You make it difficult to listen whenever you let your thoughts to be in a mess with other thoughts,Cheap Jonathan Stewart Jersey, like say, you are thinking about what you're about to say next whilst the other individual is still speaking,Cheap K.Williams Jersey, in a hurry trying to rush the prospect to a sale,Cheap Robert Meachem Jersey, you're tired, so eventually, you are not focused.
Before you speak, get ready and be prepared for effective listening. Okay, so now clear your thoughts and try to relax. You should know precisely what you have to learn and why you are meeting with the prospect. Now, as you listen for understanding,Cheap Touraj Houshmandzadeh Jersey, you are also listening for exclusion. If a prospect is not a good fit, thank him or her for their time and then move on to the succeeding prospect. You can raise your sales in insurance by concentrating and focusing on getting qualified prospects for your business or companies. Take note that there might be valuable information on seemingly irrelevant details. So, do not be afraid in taking down notes on what your prospect is trying to tell you.
All these unnecessary distractions and unfavorable behaviors actually keep you from listening effectively. Effective listening isn't a technique in pressure powerful influencing. As you begin to listen and and ask to understand, you are in fact helping your prospect to discover and reveal. You are assisting them to reach their own conclusions and decisions guided by queries in order to help them to concentrate, focus and extend beyond their present savvy of their situation.
The big secret to influencing skills is not what you probably expect. Want to know what the big secret in the world of powerful influencing is? It's simple---listening. Yes, it is in the way you listen to be exact. You got to know and learn how to listen to explore this empowering force in influencing.
Eventually,Cheap Derrick Brooks Jersey, the more they will be convinced that you have their best interests as your primary goal and objective. To enhance your influencing skills and persuasion and to listen effectively, you have to be crystal clear regarding what you are listening for. In this case,Cheap Israel Idonije Jersey, you are listening to understand.
As you develop and enhance your listening skills, you could track and calculate your improvement and progress. Getting the answers to the main and key queries that you got to know is a measure of one's progress. The more significant basic measurement is if you help and support your prospect in trying to open up and disclose the emotional reason behind in making the buying decision.
The reason why the mere act of listening is one of the strong influencing skills, is because it develops and enhances trust and rapport faster than anything else. In the world of insurance, the more the prospect is telling you more about themselves, then the more they build their trust in you.
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